The latest series of the television show Love Island is over, with Amber and Greg now snuggling up as the most recent winners – at least until the winter version starts in January 2020.
As well as bringing us a fresh group of islanders and a new villa to admire, the January series is likely to throw up many of the same linguistic debates as previous series.
Yes, you read that right – linguistics. For nary a season of Love Island, or any programme predominantly aimed at young people, may pass without a flurry of grumpy think pieces on the protagonists’ language habits. And few linguistic habits cause as much ranting from those seeking to protect the fair English tongue as use of the word like.